Ralston Purina Company is an American based animal feed, food, and pet food company. Louis, Missouri. On December 12, 2001, the company merged with the Swiss food division of Nestlà © © © to fulfill NestlÃÆ'  © Purina PetCare Company.
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History
Ralston Purina (originally Ralston-Purina) traces its roots to 1894, when founder William H. Danforth founded Purina Mills feed company. William H. Danforth, partnering with George Robinson and William Andrews, entered the feeding business of livestock by establishing the Robinson-Danforth Commission Company. The name was changed to Ralston Purina in 1902. Its main brand for every animal is commonly referred to as "Chow"; "Purina Chow Chow", "Purina Chow Chow", "Purina Rabbit Chow", "Purina Pig Chow", and even "Purina Monkey Chow". Later, the company began producing cereals, which received support by Webster Edgerly, founder of Ralstonism, to market Ralston's breakfast cereal. Edgerly at the time promoted intake of whole grain cereals. This cereal became so successful that the company's name was changed in 1902 to Ralston-Purina Company.
In 1986, Ralston Purina sold Purina Mills, the US animal feed business, to British Petroleum. Purina Mills is now owned by Land O'Lakes. In 1994, Ralston's "human food" operation from Ralston Purina Company was spun into a new company called Ralcorp Holdings. In 1998, Ralston Purina separated its international livestock feed business as Agribrands acquired by Cargill in 2001. The animal feed business continues to use the Purina and Chow brands used by Purina Mills and Cargill for use in the US and internationally.
Merge with NestlÃÆ'Â ©
Ralston Purina was the subject of an acquisition offer by Swiss-based Nestlà ©  ©, whose Friskies brand is another US pet food brand. NestlÃÆ'  © S.A. and Ralston Purina announced in January 2001 a definitive merger agreement. Under the agreement, NestlÃÆ'  © acquired all shares of Ralston Purina (NYSE: RAL) at a price of US $ 33.50 per share in cash. The offer represents a premium of 36% of the closing price on Friday, January 12, 2001. The transaction has a corporate value of US $ 10.3 billion ($ 10.0 billion of equity plus $ 1.2 billion of net debt, minus $ 0 , 9 billion of financial investment).
Both companies see these great strategic transactions as an ideal way to capitalize on their combined knowledge, complementary strength, and international presence in the growing pet care market. Some pet food brands (eg, "Meow Mix") should be divested separately to meet antitrust concerns. The Purina brand is now created and marketed by a division of Nestlà ©  © (NestlÃÆ'  © Purina PetCare) who is still headquartered in St. Petersburg. Louis.
Though primarily pet food companies, Ralston Purina also makes several other pet related products, such as the Tidy Cats brand and Cat waste News Yesterday, made from recycled newspapers, purchased from Edward Lowe Industries in 1990. Also, Purina has been honored several Canadian animals every year since 1968 in the Animal Hall of Fame. Recent applicants include police dogs who "rush and subjugate armed robbers".
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Acquisition and diversification
In 1977, Ralston Purina acquired the Missouri Arena Corporation and the National Hockey League St. Louis Blues. During the company's ownership of the team, they changed the name of St. Louis Arena to Checkerdome, reflecting Ralston Purina's logo. The franchise was sold to Harry Ornest on July 27, 1983.
Ralston Purina purchased Eveready Battery Company in 1986, owner of the Eveready and Energizer brands. The company spun in 2000.
Ralston Purina purchased Continental Baking Company, bakers of Miracle and Nyonya cake, from ITT in 1984. Ralston separated Continental Baking Company, which was later purchased by Texas-based Irving, Interstate Brands Corporation (IBC).
Ralston Purina opened a test market pizza shop called Checkerboard Pizza in 1986. The format is similar to Domino's and Little Caesars. They opened a store in a market like Moorhead, Minnesota, to test how the Midwestern market would accept the concept. They did well, but Ralston Purina decided not to enter the pizza franchise business and close all pilots by the end of 1987.
Ralston Purina owns and develops further Keystone ski resorts in Colorado. The "Checkerboard" slants for children and beginners at Keystone still carry their logos.
Ralston Purina also owns Jack In the Box fast food restaurant from 1968 to 1985, along with several upscale restaurants.
Ralston Purina owns Van Camp Sea Food Company from 1963 to 1988, a canned tuna factory with Sea Chicken as its main product.
Ralston Purina owned an animal pharmaceutical company in the 1970s and 1980s.
Logo
The "checkerboard" trademark Ralston Purina was introduced in 1902. Inspired by William Danforth's childhood memory of a family dressed in the same plaid fabric. The company headquarters is called Square Checkerboard. Danforth uses design as a visualization of the concept expressed in his book I Dare You, where he proposes four key components in life ("Physical," "Mental," "Social" and "Religious") to be balanced , and one area does not develop at the expense of the other. In 1921, the design inspired a pressed feed design in a cube, called "checkers".
See also
- Ralcorp
- Purina Mills
References
External links
- Official website
- Purina Mobile Website
- Purina Mills, LLC (U.S. animal feed brand)
- Purina Cargill Division (international animal feed brand)
- Agribrands Purina Canada Inc. (Canadian animal feed brand)
- Ralcorp
- Purina Mills Poultry Nutrition
- Purina iPhone app
- BlackBerry Purinum app
Source of the article : Wikipedia
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